Project: This client (woodworn.com) creates high-end glasses frames that are handmade from wood, so they wanted their business card to communicate the bespoke luxury and organic nature of their products.
Solution: We chose a very heavy 200 lb. card stock and I developed a wood grain pattern that was blind embossed to add texture. We decided to deboss and gold foil stamp the client’s logo and information. The result is a very tactile piece that stands out among a stack of business cards, much like how the client’s products stand out among mass-produced eyewear.