Client: Pilot Corporation is a leading manufacturer and marketer of writing instruments in the United States and Japan.

Project: As part of an ongoing refresh of existing package designs, Pilot wanted to ensure brand consistency across the wholesale market, including updates for bulk boxes and containers.

Solution: I worked with the existing die line for these bar-coded dozen boxes and created a design using the new product logo, updated information, and typography choices that correspond with those on the retail packages. Since this box only has a small window to show the product inside, I placed an image of the pen on both the front and back to allow easier identification.