Project: The owner of Louisiana Unlimited wanted to develop a line of original women’s apparel.
Solution: I created several designs themed around New Orleans including Saints football, mardi gras, and pop culture references. We began by selling these shirts in our retail location, and eventually moved into wholesaling, including an exclusive partnership with area Walgreens stores. The shirts became very successful especially among French Quarter souvenir shops.
Project: The owner of Local Flair Tees in Chalmette, Louisiana, wanted to develop an original line of women’s apparel for her store. Her goal was to create fun designs to express hometown pride.
Solution: The client had a very clear vision for some of the designs she wanted, so we had several brainstorming sessions to decide on her initial concepts, and I created digital mock-ups from the ones she liked best. Additional meetings were held so she could narrow down which designs to be printed. These were a big success for her store and I later helped her develop several more shirts.