Business Card

Project: The client (Wake Forest University / wfu.edu) wanted a new design for football coaches and athletic staff business cards.

Solution: After looking at a few examples of other schools’ athletic program business cards and hearing the client’s thoughts, I collaborated with the co-owner of The Hartley Press and we decided to go in a slightly different direction, with the goal of creating a card that stands out. We chose a cold-press paper with natural texture and incorporated foil into the design as well as die cutting the edge. The reverse side of the card has the school’s logo printed.